Online Users’ Perception of Sensational Political News Posted on Online News Portals of Astro Awani and Malaysiakini

Abstract

Today, newspapers either online or printed play important roles to convey political information to the public. The usage of sensationalism is a strategy for grabbing the attention of a crowd. Politicians and media outlets alike frequently rely on sensationalism to advance their goals. The purpose of this research is to study what is the perception of online users towards sensational political news on the online news portal of Astro Awani and Malaysiakini.  The researcher employed a qualitative method via in-depth interviews. Users of online news portals read political news on online platforms to know more about contemporary problems confronting Malaysia's political system.