Implications of Recent Trends in Local Television Industry on Programming Content

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Noor Bathi Badaruddin

Abstract

Sinclair, Jacka and Cunningham describes the trend toward privatization, or deregulation, of broadcasting systems that has taken place in Europe in the mid 1970s as part of a broader movement towards a 'post-Fordist’  mode of economic and political organization (1995). Globalization, trade liberalization, increased national and international competitiveness, and a decline in the role of the state as a provider of goods and services were cited as the four main constituents of post-Fordism or late capitalism.


Sinclair, Jacka dan Cunningham menggambarkan kecenderungan penswastaan, atau deregulasi, sistem penyiaran yang berlaku di Eropah pada pertengahan 1970-an sebagai sebahagian daripada gerakan yang lebih luas ke arah mod organisasi ekonomi dan politik 'pasca-Fordist' (1995). Globalisasi, liberalisasi perdagangan, peningkatan daya saing nasional dan antarabangsa, dan penurunan peranan negara sebagai penyedia barang dan perkhidmatan disebut sebagai empat penyusun utama pasca-Fordisme atau kapitalisme akhir.

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